House of Mobility Europe
Provides mobility products throughout the home, from walking sticks to stairlifts.
| BEFORE: |
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Disparate business streams |
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Complex company structure |
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No consistent branding/housestyle |
| AFTER: |
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Increased awareness of brands within the group and how they work together |
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Dynamic branding that differentiates them from the competition |
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Wylde by Design was asked to provide a high level branding solution for House of Mobility Europe (HOME) and the separate shop and online brands within the House of mobility group. To do this we needed to develop a system with a freestanding brand architecture that could be consistently applied as the business grows.
We created a set of core brand elements for the group, covering logos, strapline, colour palette, typography and imagery. These elements were implemented across a range of materials including stationery, advertising and websites.
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